MD024 – Customer Acquisition vs Customer Satisfaction

February 18, 2020

It’s long thought that customer satisfaction is the number one goal of all businesses. After all, the happier the customers and clients, the bigger the bottom line, right? But what if you don’t have any customers or clients? Then customer satisfaction is irrelevant. So which is more important? We’re going to discuss that in today’s…

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MD023 – 4 Reasons Why Pricing Is the Key to Startup Success

February 11, 2020

Your price is the cost for the customer. The customer’s profit is the difference between the price you charge and the benefit they receive. They too want to maximize profits. Thus, a deal they cannot resist is one where their benefit by far exceeds the price they have to pay. A happy customer is a…

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MD022 – Is Blogging Dead?

February 4, 2020

Is blogging dead? Is blogging REALLY all that important? Are you contemplating STARTING a blog or do you currently have a blog but wonder if it’s worth it anymore? You’re going to want to keep listening today because we are going deep into the weeds on whether or not you should have a blog.

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MD021 – How to Make Business Decisions Faster and Better

January 28, 2020

Your success is largely determined by the choices you make. So why aren’t more people equipped with useful decision-making skills?  In today’s episode, we’ll learn how to improve how we make a decision and watch your business grow.

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MD020 – Big Corporation vs Small Business

January 21, 2020

How can small businesses POSSIBLY compete with bigger businesses, larger corporations? A small bookstore competing with Amazon? Absurd! A national steakhouse vs a family owned restaurant? No way, right? What about a small, local bank winning against a behemoth bank? Absolutely not! Or, is it possible? Today we will discuss not only how small businesses…

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MD019 – Small Business Corner: Doing more with less

January 14, 2020

Small business people often make a huge business mistake right out of the gate, they waste time in the sales process by placing the burden for completing the sale on the buyer.  The eight most miss-used words in sales are “Let me know if you ever need a” {fill in the blank}.  Asking this question…

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MD018 – Negotiations in Business

January 7, 2020

It’s not unique; as a business owner, we want something (the sale) and the client wants something (not overpaying). How you negotiate the deal can set the table for the rest of the business relationship. What if there is only one winner? Is that ok? In today’s episode of the Business Buffet, we’re going to…

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MD017 – New Year’s Resolution or Business Action Plan, which approach works better?

January 3, 2020

We have all tried the new year’s resolution thing, you know, eat healthier, get more exercise, read more, spend more time with friends and family…yada yada yada.  News Year’s Resolution is really just a joke seeking punchline.  Heck, today is January 3rd and most of you have already broken your promises.  In today’s episode we’ll…

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MD016 – We’ve Always Done It This Way

December 27, 2019

One thing that many bigger companies have is history. They’ve been around a while and have done things a certain way. Boeing, IBM, Ford, just to name a few, have clearly done things a certain way and its paid large dividends. But becoming a large company has its drawbacks. If they changed certain things during…

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MD015 – What can small business owners learn from Veteran Entrepreneurs?

December 20, 2019

The US Census Bureau reports 9.1% of all US businesses are majority-owned by veterans, yet only .5% of the population ever served in the Military.  Veteran-owned businesses in 2018 generated more than $1.1 trillion in revenue and employed more than 5 million people with an annual payroll of over $195 billion.  On the surface, one…

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